Online Marketing:
Access and Website Campaign Tracking Services
While many servers including ours do supply free access statistics tracking, we also offer Urchin Reports (urchin.com), which are far more comprehensive and detailed. These reports are useful not only for determining the strengths and weaknesses of your website, but also for assessing the demographics and interests of your typical clientele. Each report supplies the following information:
- General Statistics Summary
- Most Requested Pages
- Least Requested Pages
- Top Entry Pages
- Top Paths Through Site
- Most Downloaded File Types
- Number of Users Per # of Visits
- New vs. Returning Users
- Activity Level by Day
- Activity Level by Hour
- Top Referring Sites
- Top Referring URLs
- Top Search Engines
- Top Search Phrases
- Top Search Key